Privacy Policy
Onyxtrail, as an independent editorial platform focused on medicine and health, is committed to safeguarding your privacy. This Privacy Policy outlines how we collect, use, and protect your data while you engage with our content, including evidence-based research reports and expert opinion pieces.
How/What Data is Collected
Onyxtrail collects voluntary data when users interact with our contact forms or subscribe to our newsletter. This data may include your name, email address, and any other information you provide. The information collected helps us tailor our content related to clinical study analyses and patient-centered methodology frameworks to better meet the needs of our audience.
In addition to voluntary data, Onyxtrail also gathers technical and navigation data such as your IP address, browser type, device information, pages visited, and the amount of time spent on the site. This information is essential for us to understand how users interact with our content and to improve the overall user experience.
"Onyxtrail is dedicated to maintaining the integrity and confidentiality of your data as you explore our editorial offerings."
Purpose and Use of Data
Onyxtrail utilizes the data collected to enhance your experience and ensure our editorial content meets your needs. The data allows us to personalize our offerings and maintain effective communication with our users.
Third-Party Services (Google)
Onyxtrail employs Google Analytics 4 (GA4) to analyze website traffic and user behavior anonymously. GA4 uses anonymized IP addresses to help us understand how users interact with our content, allowing for better editorial decisions based on behavioral patterns.
Additionally, we utilize Google Ads for conversion tracking and remarketing purposes. This means that Google may receive data about your interactions with our site, including which pages you visit and actions you take. Users can opt out of Google tracking by adjusting their browser settings or using Google’s Ad Settings.
User Rights Under Local Law
Onyxtrail respects your rights under the California Consumer Privacy Act (CCPA) and is committed to ensuring your rights are upheld. Users have specific rights regarding their personal information, which can be exercised by contacting us directly.
"Onyxtrail is committed to promptly responding to requests regarding user rights within 10 business days."
Data Security and Retention
Onyxtrail employs industry-standard security measures, including SSL encryption, to protect user data from unauthorized access. We regularly review our security protocols to ensure the ongoing safety of your information as you navigate our site.
Regarding data retention, any information collected through our forms is retained for a period of 24 months. Analytics data is retained according to Google's policies, ensuring that user data is handled responsibly and in compliance with applicable regulations.
Contact and Policy Updates
For any inquiries regarding your data or this Privacy Policy, please contact Onyxtrail through the following means: email us at davidjones@onyxtrail.cc or write to us at 2 Alhambra Plz PH 2 Coral Gables, FL 33134. We are here to assist you with any questions or concerns.
Onyxtrail will notify users of any changes to this Privacy Policy through updates on our website. We encourage users to periodically review this policy to remain informed about how we are protecting their information.